StockCo partners with Herefords Australia for 60th National Show & Sale (Wodonga)

06 February 2025
StockCo, part of Heartland Bank, is excited to announce its partnership with Herefords Australia as
the naming partner for the 60th National Show & Sale (Wodonga). This milestone event marks a
significant occasion in the livestock industry, showcasing one of the largest multi-vendor sales in
southern Australia.
As a leading provider of specialist livestock finance, StockCo is dedicated to providing farmers with
flexible finance solutions to meet the unique needs of Australian food producers. StockCo’s livestock
finance options include Trading Finance, Breeder Finance and Stock Advance – each designed to free
up working capital so customers can focus on growing their business.
Medina Cicak, Chief Commercial Officer of Heartland Bank, said, “We’re really pleased to be
partnering with Herefords Australia for the StockCo by Heartland Bank 60th National Show & Sale
(Wodonga). To be the naming partner for this milestone event is a special moment.”
“The partnership between Herefords Australia and StockCo is a natural fit. Our StockCo Regional
Livestock Managers attend livestock sales each week where they connect producers and agents to
our specialist livestock funding options. Our Regional Livestock team are graziers themselves or
come from rural backgrounds and have a wealth of industry knowledge. We understand the unique
challenges and opportunities facing Australian livestock producers and are proud to be able to offer
solutions which help our customers maximise profits and grow their business.”
Alastair James, Chief Executive Officer of Herefords Australia, said, “It is clear that by partnering with
us to support our landmark event, StockCo by Heartland Bank shares our commitment to the
Hereford breed and delivering great outcomes for our members. The mutual benefits of this newly
forged partnership are many, with StockCo by Heartland Bank’s extensive team of experienced
professionals well-placed to provide real value to our members and commercial producers alike.”
For more information about the StockCo by Heartland Bank 60th National Show & Sale (Wodonga),
visit www.herefordsaustralia.com.au/marketing/shows-and-sales/wodonga-national-show-sale.